Posted on Dec. 4: General Ideas exhibit features influential art of the 60s and 70s

[img_inline align=”right” src=”http://padnws01.mcmaster.ca/images/General_Idea.jpg” caption=”General Idea”]The work of Jorge Zontal, AA Bronson and Felix Partz, internationally recognized for their media interventions in the late 1960s and early 1970s, is on display at the McMaster Museum of Art until Jan. 4, 2003.

The influential art collective “General Idea” presents more than 200 items, including prints, postcards, posters, photo-based projects, multiples, serial publications, flags and crests produced between 1967 and 1995. It closely examines a key aspect of General Idea's art, with an emphasis on changing forms of art practice and their relation to commerce and fashion.

Organized by the Blackwood Gallery (UTM), the exhibit has received financial assistance from the Ontario Arts Council, the Canada Council for the Arts and the Andy Warhol Foundation. The circulation is made possible by a grant from the Museum's Assistance Program of the Canadian Department of Heritage. It is co-presented by the Art Gallery of Hamilton and McMaster Museum of Art.

The museum is located at the corner of Sterling Street and University Avenue on McMaster's campus. Admission is pay-what-you-can, with a suggested donation of $2. Students, seniors and members are free. The museum is open Tuesday to Friday from 11 a.m. to 6 p.m.; Thursday from 7 to 9 p.m. and Sunday from 12 to 5 p.m.