McMaster’s top newsmakers of 2006
[img_inline align=”right” src=”http://padnws01.mcmaster.ca/images/newspapers edited.jpg” caption=”A number of McMaster’s faculty members received local, national and international media coverage this year. Photo by Susan Bubak.”]McMaster's reputation spread through national and international media in 2006 with a number of faculty members receiving more than their Warhol-allotted 15 minutes of fame. In some cases, the attention was due to breaking research; other times our instructors were called upon to comment in a news story, or via an Op-Ed article or a book excerpt.
Media exposure is critical to the University for many reasons: It trains a spotlight on innovative teaching methods as well as on those hard-earned Eureka! moments that come out of a lab. It keeps students and parents aware of McMaster's achievements, and it lets the surrounding community know what goes on on campus. It's also a handy way of keeping governments and granting agencies aware of the University's dynamic culture, and its breadth of expertise and knowledge.
McMaster University uses Cormex Research, a firm that does media monitoring and analysis for clients in a variety of sectors such as banking, aerospace, computing and telecommunications. Cormex allows us to measure the impact of our media relations work nationally, as well as gauge how our work compares to our competitors. We also get to see where our faculty members are showing up, and what sort of stories pique the interest of media from coast to coast.
Cormex uses a range of newspapers (Vancouver Sun, Vancouver Province, Calgary Herald, Edmonton Journal, Winnipeg Free Press, Kingston Whig-Standard, London Free Press, Hamilton Spectator, Ottawa Citizen, National Post, Globe and Mail, Toronto Star, Montreal Gazette, Halifax Chronicle-Herald, Canadian Business, Maclean's, La Presse, Le Devoir, L'Actualite, Les Affaires) to cull its information.
The problem is that Cormex tracks by institution, hence only those academics identified in the media story as being affiliated with McMaster are captured in the data compilation.
Based on that methodology, McMaster's Top 30 Newsmakers for the year were, in alphabetical order:
