DeGroote professor inducted into Canadian Public Relations Society College of Fellows

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BY Julia Thomson

June 23, 2008

[img_inline align=”right” src=”http://padnws01.mcmaster.ca/images/flynn_CPRSfellow.jpg” caption=”Terry Flynn is inducted into the Canadian Public Relations Society College of Fellows.”]

Terry Flynn, assistant professor of communications management at the DeGroote School of Business, has been inducted into the College of Fellows of the Canadian Public Relations Society (CPRS).

Flynn, a member of the DeGroote faculty since 2004, has practiced and taught public relations management, crisis communications and environmental risk communication since 1986. In 1993, he started his own public relations agency, Frontline Corporate Communications.

In that role, he provided counsel to numerous clients in Canada and the United States. Flynn's practical expertise has assisted him in developing a theoretical model of organizational crisis preparedness based on his research of nearly 500 organizations in Canada and the United States.

He is a much sought after trainer and speaker and continues to present his research findings at academic and professional conferences across North America. He is also frequently called upon by the media to offer insight into corporate reputation stories, including the Menu Foods pet food recall and the Mattel toy recall.

Flynn was also recently awarded the Bill Cockman Memorial Award of Excellence by the Hamilton chapter of CPRS. The award is presented for distinguished and dedicated service to the Canadian Public Relations Society and/or to the advancement and betterment of the practice of public relations at large. Flynn currently serves on the board of CPRS as vice-president and treasurer and received his APR accreditation from CPRS in 1993.

Celebrating its 60th anniversary in 2008, the Canadian Public Relations Society is Canada's national society for public relations practitioners. CPRS is a federation of 16 Member Societies based in major cities across the country. Members work to maintain the highest standards and to share a uniquely Canadian experience in public relations.